Success Beyond Success
By Helaine Iris







Can you imagine waking up every day, and feeling successful regardless of what's
happening in your small business?

That would be a nice place to be -- especially with the myriad of details constantly
on your mind. Your marketing plan, cash flow, managing time and deadlines.

It's normal to sometimes wonder if you'll ultimately be successful, or if you'll have
to eventually throw in the towel and go back to being employed.

Obviously, you want your growing business to be successful. It's what you're
passionate about --- it's what you give your all for every day. Furthermore, it's what
gives you the freedom and self determination you want and why you started your
business in the first place.

But attaining success can be elusive and paradoxical.

The problem is, success is most commonly defined as the favorable termination of
an endeavor, and often associated with and determined by external criteria - such as
how well your product/service is received, how effective you are, or by the bottom
line...how much money you make.

But, that's not all success is.

Don't get me wrong -- it's fine to pursue success, it's great to make money and have
a world class business, but don't make the common mistake of pursuing success to
be happy.







I know a young woman who owns a retail store and carries around red-line stress
levels with her day and night. She worries about whether she's got what it takes to
manage a successful operation. She's paralyzed by the thought that the store's
success or failure determines her self worth.  Yes, she clearly needs to have,
demonstrate and apply lots of skill and good decision making for her store to be
successful. But if the only source of her self esteem is the businesses success, she's
going to be in trouble.

What I know for sure is, you have to be connected to something bigger than the
successful outcome of your business in order to fund a lifetime of fulfillment. This
is what I call, "success beyond success."

By all means, give everything you do your all, but don't confuse how your efforts
land in the world with what it means about you.

Your self esteem is related to your values, your purpose, what kind of person you
want to be, and what kind of life you want to lead. Regardless of what kind of
background you had, what obstacles you had to overcome, you can build or
rebuild self esteem on a foundation of resonant values along with your sense of
purpose. THIS is when you experience success beyond success.

For example, my values -- honesty, beauty, integrity, excellence -- become the
determiners of my success and fulfillment. As long as I am living according to
these, and hold fully in my awareness the importance of them to me, I experience
my life as successful beyond the success (or failure) of my business. What a relief.

When was the last time you clarified your values, thought about your true purpose
and felt your connection with something bigger?

Aligning with this awareness is something you have control over rather than
random, external factors you have little control over.  I believe, learning to live at
this level of consciousness will bring you the success you want for your business
and most importantly it will bring you success beyond success for the rest of your
life.

Meet the writer:










Helaine is a Life and Business Coach, who has been featured in numerous
publications, including "O" The Oprah Magazine. She helps entrepreneurs and
professional women accelerate their professional success, while achieving a more
complete and fulfilling personal life. She combines a broad range of professional
experience in her work, including management positions in the education, training,
retail and international non-profit sectors. For a free consultation, contact her at
603-357-8546 to discuss how she can help you accelerate your own success. You
may also visit her website,
http://www.pathofpurpose.com, for additional
information, or email your questions to
helaine@pathofpurpose.com
Helaine is also featured on our Home Office Weekly profile.  Click here...
Helaine Iris
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